The secret to buying a great bridal party gift is thoughtfulness. Not money, not luxury, but thoughtfulness. You can spend all the money in the world on your bridesmaids and groomsmen, but that doesn't mean that you'll end up with the best attendants' gifts.
So what to buy? Start out by asking yourself what your friends want but might not buy for themselves. If nothing comes to mind, consider giving gifts that the wedding party can use at the wedding along with things that can be used for other occasions.
For example, how about buying beautiful handmade shawls for your bridesmaids? You can match them to your wedding colors, but think about choosing shawls in shades your ladies will love. Have fun with it. Wrap the shawls with a real cloth ribbon and place them where bridesmaids can find them. Another great gift is a gorgeous, roomy makeup bag filled with a generous supply of high-end makeup -- think Chanel, MAC, Laura Mercier. What woman doesn't love makeup? Especially if it is a splurgey brand she doesn't normally buy for herself.
For the groomsmens' gifts, high-quality, silver or gold cuff links are a traditional, but great gift. Box them beautifully, and, again, leave them where the groomsmen will find them. If you're looking for something a bit less traditional, gift certificates for lessons are perfect. Cooking lessons, parasailing lessons, a beer-tasting class... there is no limit to what you can give as a gift. If you have a groomsmen with a specific hobby -- perhaps your best man is a disc jockey -- buy a gift associated with that hobby.
Happy shopping!
A Music Plus
Denver Disc Jockeys
http://www.amusicplus.com/